Dallas Realtor And Expired Listing Specialist Debbie Murray at Allie Beth Allman & Associates at 214-558-1004 says that sometimes a fresh set of eyes can get your home sold. “Creative marketing ideas think outside the box from a traditional marketing approach, and the marketing must make sense”, says Debbie. Once she toured a home with an expired listing that needed thousands of dollars in upgrades, repairs, and home staging. The cancelled listing had been marketed as “this is your perfect home”. “If the condition of the home cannot be touted, then other features must be promoted such as the creek lot, versatile floor plan, or exclusive neighborhood near award-winning schools to attract potential home buyers. No home is perfect, and our jobs as listing agents is to minimize the negatives, and accentuate the positives while being honest in our marketing. There is much more to listing a home than submitting a listing into the local MLS system”, says Debbie.
Debbie is a Texas Associate Broker with 23 years residential real estate experience in the Dallas area. She has a marketing degree from the University of Texas at Austin, and uses it daily in her career as a Dallas luxury real estate agent. Highland Park, University Park, Preston Hollow, Oaklawn, Turtle Creek, Devonshire, Bluffview, Uptown, Downtown, Lakewood, Plano and Frisco or some of her specialty areas. Contact her today to get your expired or canceled listing SOLD, or to prepare your home for the upcoming spring market. Debbie also represents luxury home buyers, and specializes in properties such as luxury condos, townhomes, single family homes, and tear down lots.