Throw Back Thursday Best Marketing of a Property Press Release

Throw Back Thursday Best Marketing of a PropertyFOR IMMEDIATE RELEASE

Contact: Debbie Murray

Phone: 214/558-1004

Email:  Debbie.Murray@AllieBeth.com

Debbie Murray of Allie Beth Allman & Associates Received the 2016 Luxury Home Marketing Award for “Best Marketing Of A Property”

The Leaders in Luxury 2016 Marketing Awards recognize luxury real estate professionals who demonstrate the ability to market upscale properties

Tucson, AZ (October, 2016) – Allie Beth Allman & Associates is proud to announce today that Debbie Murray was the recipient of the prestigious 2016 Leaders in Luxury Marketing Award from The Institute for Luxury Home Marketing (The Institute) for “Best Marketing Of A Property”. These awards recognize luxury real estate professionals who demonstrate experience and expertise in marketing high-end residential properties.

“The quality of award entries this year from our members was extremely impressive. It’s further proof that Institute members are the best choice for affluent buyers and sellers who need an experienced real estate professional,” said Diane Hartley, general manager of The Institute.

Debbie has 17 years of residential real estate experience, a BBA in Marketing, and she has 9 professional designations including the Certified Luxury Home Marketing Designation.  Her award-winning submission included a strategic customized marketing plan for her prestigious $ 3 Million Museum Tower listing which sold this year.  In late September Debbie was honored to receive the “Best Digital Marketing Award” at Who’s Who In Luxury Real Estate at the 2016 Fall Conference in Aspen, CO.  Debbie was also voted D Magazine Best Realtors 2016.

View the list of 2016 Leaders in Luxury Marketing Award winners here.

Members of The Institute submitted a record-setting number of entries into one or more of the five categories, which were then evaluated by a panel of independent marketing experts. Award winners were announced at The Institute’s annual Leaders in Luxury event held in Tucson, Arizona October 10-12, 2016. Leaders in Luxury is an exclusive event open only to Institute members who have earned the Certified Luxury Home Marketing Specialist® (CLHMS) designation. As seen in the Wall Street Journal, the CLHMS designation assures affluent buyers and sellers that the agent they chose has received specialized training and has knowledge, insight and marketing expertise to serve the upper-tier market.

 

 

Another New Construction SOLD

Another New Construction SOLD.

Buying new construction is very different from purchasing a resale home. With 27 years of experience in the Dallas luxury market, Debbie Murray provides the expertise, negotiation strength, and builder insight you need to protect your investment and maximize value.

Here’s how she helps:

1️⃣ Expert Builder & Community Guidance

Not all builders are equal — and not all communities appreciate the same way.

Debbie:

  • Identifies reputable builders with strong track records

  • Advises on up-and-coming neighborhoods with long-term value

  • Compares builder quality, timelines, and resale potential

  • Helps you evaluate HOA structures, amenities, and future development plans

Her deep relationships in the Dallas market give you insider knowledge most buyers don’t have.

2️⃣ Strategic Lot & Floor Plan Selection

In new construction, your lot choice can significantly impact resale value.

She helps you:

  • Choose premium lots (greenbelt, corner, privacy, views)

  • Evaluate sun orientation and backyard usability

  • Compare structural options vs. cosmetic upgrades

  • Avoid over-improving for the neighborhood

These early decisions can affect tens — even hundreds — of thousands in long-term value.

3️⃣ Skilled Contract & Incentive Negotiation

Many buyers assume they don’t need representation when buying from a builder. In reality, the builder’s sales rep represents the builder — not you.

Debbie:

  • Negotiates upgrades and closing cost incentives

  • Reviews builder contracts carefully

  • Advises on pricing strategy and timing

  • Protects your interests during change orders

Her experience ensures you don’t leave money or leverage on the table.

4️⃣ Design & Upgrade Guidance

Upgrades can quickly inflate your budget — and not all of them add resale value.

She helps you:

  • Prioritize high-ROI upgrades

  • Avoid trendy finishes that may date quickly

  • Balance personalization with future marketability

  • Coordinate with designers and vendors

5️⃣ Construction Oversight & Closing Support

From foundation to final walkthrough, Debbie stays involved.

She:

  • Monitors construction milestones

  • Recommends independent inspections

  • Assists with punch list review

  • Ensures warranty documentation is clear

Her goal is to deliver a smooth closing — and a home that meets expectations.

6️⃣ Long-Term Investment Perspective

New construction isn’t just about today — it’s about future resale.

With nearly three decades in the Dallas luxury market, Debbie understands:

  • Buyer demand trends

  • Architectural styles with lasting appeal

  • Pricing cycles and absorption rates

  • What future buyers will value

That perspective protects your investment long after move-in day.

Why Representation Matters in New Construction

Builder sales agents work for the builder. Debbie works for you.

With 27 years of experience at Allie Beth Allman & Associates, she combines:
✔ Market expertise
✔ Builder relationships
✔ Negotiation strength
✔ Luxury positioning strategy
✔ Long-term investment insight

Contact Debbie today at 214-558-1004 for purchase your next new home.

Mardi Gras Fat Tuesday 2026

Mardi Gras Fat Tuesday 2026February 17, 2026 is Fat Tuesday of famed New Orleans Mardi Gras!

Mardi Gras, meaning “Fat Tuesday,” is a pre-Lenten carnival tradition rooted in medieval European celebrations, particularly in Rome and Venice. It’s a time of feasting and revelry before the 40-day period of fasting and abstinence known as Lent. The tradition spread to France and then to French colonies in the Americas, notably New Orleans and Mobile, where it developed into a unique and vibrant cultural event. 

To read about Mardi Gras events click here:  New Orleans Mardi Gras.

 

 

 

Corporate Relocation Testimonial For Debbie Murray

Corporate Relocation Testimonial For Debbie MurrayCorporate Relocation Client Testimonial For Debbie Murray.  Texas Associate Broker Debbie Murray of Allie Beth Allman & Associates has been a relocation realtor since 2001.

Corporate relocation is a complex process that involves moving employees for work-related purposes, often across cities or even countries. A relocation realtor plays a critical role in ensuring that the transition is as smooth and efficient as possible for both the company and the employee.

Relocation realtors specialize in helping employees find suitable housing in a new city, providing in-depth knowledge of local neighborhoods, schools, and amenities. They understand the unique challenges that come with relocating for work, such as tight timelines and varying family needs, and can offer tailored solutions. These realtors typically have access to exclusive listings and can negotiate better terms for employees moving to unfamiliar areas.

The process typically begins with an initial consultation to understand the employee’s requirements—budget, proximity to the office, and lifestyle preferences. The relocation realtor will then arrange home tours, either in-person or virtually, depending on the location. For employees moving from out of town, the realtor can provide relocation packages that include area orientation tours and assistance with logistical details, like utilities setup or temporary housing.

In addition, a relocation realtor can reduce the burden on the company’s HR department by managing much of the process. By taking the lead on housing, logistical, and emotional aspects of the move, these professionals help maintain productivity and employee satisfaction during the relocation process. With their specialized knowledge and experience, relocation realtors can make the transition easier for all parties involved.

Contact Debbie today regarding your next move at 214-558-1004.

Martin Luther King Jr. Day

Martin Luther King Jr DayMartin Luther King Jr. Day is a federal holiday in the United States, established to honor the life and legacy of Dr. Martin Luther King Jr., a pivotal leader in the Civil Rights Movement. King’s advocacy for racial equality, justice, and nonviolent protest made him an iconic figure in American history.

The movement to establish a holiday began soon after King’s assassination on April 4, 1968. In the wake of his death, many believed his contributions should be commemorated with a national holiday. Coretta Scott King, his widow, was a strong advocate for this cause and worked tirelessly to gain support for the idea. In 1968, the first bill proposing a Martin Luther King Jr. holiday was introduced in Congress by Representative John Conyers, but it faced significant opposition, especially from Southern lawmakers.

In 1979, the campaign gained new momentum, and after years of debate, Congress passed the bill to create the holiday in 1983. President Ronald Reagan signed the legislation into law on November 2, 1983. The first official Martin Luther King Jr. Day was observed on January 20, 1986.

Despite its passage, the holiday faced resistance in some states. South Carolina, for instance, did not recognize the holiday until 2000. Over time, however, Martin Luther King Jr. Day gained acceptance, becoming a day of reflection, service, and education. In 1994, the King Holiday and Service Act encouraged Americans to honor King’s legacy by engaging in community service.

Today, Martin Luther King Jr. Day is a symbol of King’s enduring impact and a reminder of the ongoing pursuit of justice and equality in the United States.

Throw Back Thursday Best Digital Marketing Press Release

Throw Back Thursday Best Digital MarketingWho’s Who in Luxury Real Estate Presents Awards at the 21st Annual Luxury Real Estate Fall Conference

Posted by Brontë Neel of Who’s Who in Luxury Real Estate — October 3, 2016

SEATTLE, WA USA – Who’s Who in Luxury Real Estate’s Annual Fall Conference took place from Tuesday, September 27th through Friday, September 30th in the beautiful Aspen, Colorado at the St Regis Aspen. Hundreds of luxury brokers from across the globe convened to connect with fellow members, share knowledge, and honor the best of the best in the industry. This year Who’s Who in Luxury Real Estate celebrated thirty years as a network, and attributed its success over the past three decades to the strength and passion of its members.

The awards event culminated in the presentation of the Lifetime Achievement Award to Brian Hazen of Coldwell Banker Mason Morse. This prestigious award is given to Who’s Who in Luxury Real Estate members who set an example for the global real estate industry and continue to display excellence throughout their career.

This year’s respected award recipients are as follows:

Best Brand Integration – Brazen Sotheby’s International Realty

Best Industry Networking – Rollie Jordan, Kentwood Real Estate

Outstanding Rookie – Susan Fitzgibbon, ARC Realty

Best Digital Marketing – Debbie Murray, Allie Beth Allman & Associates

Best Video Marketing – Coldwell Banker Mason Morse

Best Overall Marketing Package – Resources Real Estate

Best Print Marketing – LIV Sotheby’s International Realty

Best Print Campaign – Saunders & Associates

Outstanding Social Media Savvy – Stribling & Associates

Most Innovative Marketing Technique – Lawrence Realty

Significant Sales Award – Robbie Briggs, Briggs Freeman Sotheby’s International Realty; John Zimmerman, Briggs Freeman Sotheby’s International Realty; Shelly Mitchell Lynch, Carmel Realty Company; Kerry Donovan, Chase International; Carrie Bryant & Justin Addison, Coldwell Banker Mason Morse; John-Mark Mitchell, Mitchell Prime Properties; Rollie Jordan, Kentwood Real Estate; Linda Miller, Rosemary Beach Realty; Lois Schneider Realtor; Annushka Voytsekhovska, Mikeli; Pacific Union International; Ben Bacal, Rodeo Realty; Monica Monson, Russ Lyon Sotheby’s International Realty

Best Website – Harry Norman, REALTORS

Highest Profile Referral – Houlihan Lawrence & Stribling & Associates

Extraordinary Philanthropy – Kentucky Select Properties

Master Networker – Julia Hoagland, Compass; Lodovico Pignatti Morano, Italy Sotheby’s International Realty; Colleen Olson, Arizona Best Real Estate; Denise Pruitt, Arizona Best Real Estate; Kirsten Johnson, Arizona Best Real Estate; John Stough, Kentucky Select Properties

Outstanding Development – John’s Island Real Estate Company

Highest Average Sales Price – Carmel Realty Company

Billionaire’s Club – Beth Beauchamp, Intercoastal Realty; Aaron Kirman, John Aaroe Group; Sally Forster Jones, John Aaroe Group; Robbie Briggs, Briggs Freeman Sotheby’s International Realty

Most Valued Partner – Concierge Auctions

To read more on the 21st Annual Luxury Real Estate Fall Conference, please visit luxre.com/u/ru.

About LuxuryRealEstate.com

LuxuryRealEstate.com, frequently ranked ‘Best Website’ in consumer and industry surveys, has been recognized for excellence by the WMA Awards and the Webby Awards and has been voted ‘Best of the Web’ by Forbes magazine multiple times. Since its debut in 1995, LuxuryRealEstate.com has remained the #1 portal for luxury properties on the internet and has several times more $1,000,000+ content of any near-peer.

Known in the industry since 1986 as the Who’s Who in Luxury Real Estate network, a global collection of the finest luxury real estate brokers in the world, this group of more than 130,000 professionals with properties in more than 70 countries, collectively sells in excess of $190 billion of real estate annually. Members are selected by Chairman/Publisher John Brian Losh, one of REALTOR Magazine’s 25 Most Influential People in Real Estate and broker of fine properties through his Seattle-based brokerage firm, Ewing & Clark, Inc.

The company has also been recognized by the Maggie Awards, received an ADDY Award for excellence in Web Design, ranked in the Inc. 5000 List and named as one of the 100 Fastest Growing Private Companies by the Puget Sound Business Journal.

 

 

 

 

2728 Polo Lane In Plano TX Just Listed

2728 Polo Lane In Plano TX Just Listed2728 Polo Lane In Plano TX Just Listed.  Offered at $1,425,000.  Nestled in the coveted Willow Bend Polo neighborhood, 2728 Polo Lane offers an exceptional blend of comfort, style, relaxation, and prime Plano living. With over $460,000 in upgrades and maintenance investments, this elegant custom home is thoughtfully designed with spacious living areas, ideal for both everyday living and entertaining. From the park-like setting front drive-up, to the shimmering resurfaced pool and spa, this home welcomes all. As you step inside you will be immediately captivated by the open-concept design that flows seamlessly from room to room. Soaring ceilings, high quality hardwood floors, and an abundance of natural light create a welcoming atmosphere throughout. Features include extensive crown moldings, two fireplaces, custom finishes, remodeled kitchen and primary bath with vanity (quartz surfaces in kitchen and bath), a walk-in bar, a pool bath, replaced roof and replaced windows enhancing peaceful outdoor views, extensive landscaping plus patio fountain and stained fence, and more. This west facing home enjoys evening shade on the east facing patio, and enticing pool views from most rooms. This home has been meticulously cared for by its current owners. Willow Bend Polo is conveniently located just minutes from the North Dallas Tollway, Plano’s Corporate Row, shopping, restaurants, Parkwood Green Park, and excellent Plano ISD schools. Make memories here…

Contact Texas Associate Broker Debbie Murray at Allie Beth Allman & Associates for a private tour of this fine home at 214-558-1004.

CEO Keith Conlon Purchases Significant Stake In Allie Beth Allman & Associates

CEO Keith Conlon Purchases Significant Stake In Allie Beth Allman & Associates.

Keith Conlon, CEO of Allie Beth Allman & Associates, has made a powerful statement about the future of the firm by purchasing a significant ownership stake in the company. The investment underscores Conlon’s deep belief in the brand, its people, and the long-term strength of the North Texas real estate market. More than a financial transaction, the move reflects a personal commitment to stewarding one of the region’s most respected luxury brokerages.

Since stepping into the CEO role, Conlon has been widely recognized for his steady, people-first leadership style. He has successfully balanced growth with culture, ensuring that innovation and expansion never come at the expense of the firm’s boutique identity or agent-focused values. Under his guidance, Allie Beth Allman & Associates has continued to thrive in a competitive landscape, attracting top talent while delivering exceptional service to clients.

Conlon’s decision to take an ownership position aligns leadership with accountability, reinforcing confidence among agents, staff, and partners. It signals stability, vision, and a long-term outlook rooted in local expertise. As the company looks ahead, Keith Conlon’s leadership—marked by integrity, strategic insight, and genuine investment—positions Allie Beth Allman & Associates for continued excellence and enduring success.

Read the People Newspapers article here:  People Newspapers

2025 Record Breaking Sales Of $4 Billion

2025 Record Breaking Sales Of $4 Billion .

Allie Beth Allman & Associates delivered a landmark year in 2025, firmly cementing its reputation as the premier luxury real estate brokerage in Dallas, Texas. In a competitive and evolving market, the firm achieved record-breaking results by pairing deep local expertise with a highly personalized approach to client service. From iconic estates to architecturally significant new construction, the brokerage continued to define what luxury living looks like across Dallas’ most sought-after neighborhoods.

Throughout 2025, Allie Beth Allman & Associates distinguished itself with exceptional sales volume, a strong presence in high-value transactions, and a consistent ability to connect discerning buyers and sellers with discretion and precision. The firm’s agents demonstrated unmatched market knowledge, navigating complex deals while maintaining the highest standards of professionalism and integrity. This performance reflected not only market strength, but also the firm’s long-standing relationships and trusted brand within the luxury space.

Innovation, collaboration, and a commitment to excellence fueled the company’s success, allowing it to outperform competitors while setting new internal benchmarks. As Dallas continued to attract business leaders, entrepreneurs, and relocating families, Allie Beth Allman & Associates remained the brokerage of choice for clients seeking expertise at the highest level. The record-breaking achievements of 2025 marked a defining moment, reinforcing the firm’s leadership and setting the stage for continued success in the years ahead.

Contact Texas Associate Broker Debbie Murray at 214-558-1004 to achieve your Dallas luxury real estate goals.