Do you need to sell your home, but you are watching the global fallout from the Covid19 virus? Well, many Americans find themselves in the same situation.
In uncertain times, some sellers pull back from financial activities such as listing their home because they do not have to sell, they just want to. Other sellers have been transferred or have experienced a life change, and they must sell. This could potentially create less inventory in the local real estate market. Sellers who list their homes now, could attract qualified buyers who want to enjoy mortgage interest rates that are below 4%, and a decreased inventory of competing homes. Also, historically, some people have invested in real estate when they have seen volatility in the financial markets which would in-itself create more buyers.
Consider these listing tips if you must sell your home now:
1. Your Realtor should not only discuss the competing active listings, the recent comparable sales, but also the months of inventory in your neighborhood, for your price range, before you list your home. There is a formula and your Realtor should know it.
2. Price your home correctly and present it beautifully. Sometimes, you only have one opportunity to make a great first impression. Pay attention to the details and ask yourself the following question. If I were a buyer in my home, what things would I need to change, and what would I want to change? Take care of as many items on the list as possible before listing your home.
3. It is more important than ever to hire a Realtor/Broker who has a strong digital presence to market your home through professional and drone photography, property websites, video, and social media sources. Texas Associate Broker Debbie Murray of Allie Beth Allman & Associates is that Realtor. Her multiple prestigious real estate designations and marketing awards (Best Marketing of a Property at Leaders in Luxury 2016 and Best Digital Marketing at Who’s Who in Luxury Real Estate 2016), and her BBA in Marketing equip her to market your home beautifully online. It may surprise you the number of times that buyers purchase a home without setting foot in it, and Debbie has experienced this with her own listings.
4. Your agent should consider hosting a virtual open house to highlight your home to buyers who choose to not attend an open house, and for sellers who choose not to host one. Video is an excellent real estate tool, and your Realtor must understand the lengths of the videos that are allowed on the different social media portals, and the length a video should be to best attract, and keep, a buyer’s attention.
5. Be specific with your showing instructions after all, it is your home. Request that sick people avoid touring your home, provide hand sanitizers and disinfectant wipes at the front door for all showings, and ask buyers and agents to remove their shoes while in your home.
Contact Debbie today for a real estate consultation to get your home sold or to purchase a new one at 214/558-1004.